Australian Christian Lobby
Australian Christian Lobby was the rising star not just in the Christian arena, but on the wider political lobby scene. Managing Director, Brigadier Jim Wallace, and his team had influenced some significant victories for the Christian constituency. But despite the caliber of the team and the cause, further growth was restricted by lack of staff, funding and the time to continually oversight strategic direction.
With Capacity Builders, ACL is benefiting from:
- A clear strategic plan providing a powerful planning template for ACL headquarters and State offices
- A fresh brand and messaging that is positioning ACL as a balanced and compassionate 'voice for values': a Christian lobbying force influencing all levels of Government
- A communications plan to ensure this fresh messaging gets to all the right people in creative and consistent formats
- A fundraising plan that has provided a significant injection of revenue through a highly effective Draw the Line event campaign and donor nurturing and upgrade strategies that have produced a significant spike in revenue in the first year
"Capacity Builders gently but persistently nudged us to new levels of professionalism. We would not be as effective as an organisation without their support in building our capacity." ACL Managing Director, Jim Wallace AM
